It takes completely separate ideas and smashes them together, so … Blog post #3 — due by 5pm Wednesday 17 February Give us an example of convergence and consider its implications for users and audiences or for the media industry. How does social media convergence bring more convenience to people’s lives? When the Internet of things and media convergence interacted，social media expresses their competitive characteristics. Teenagers represent most of the audiences. All rights reserved. It is up to young people’ standard, because apart of young people were students and do not have much money, free message is attractive them. Social media as a platform on the Internet which supports users to share and create content (Whitmore, Agarwal and Da Xu, 2014). For example, the audience of Weibo on 2015, 83% goes to the young people (age between 17 to 33 years old), and allows it to take the leading role (Figure 2). Therefore, social media convergence products Weibo, it has many functions to require young people’s demands. For the government, it uses Weibo to propagandize some new rules and regulations and even use it on election campaigns. Using social media brings more convenience to people’s lives, since media convergence improve the function of social media. For old people, using social media convergence saves a lot of energy when they take taxi or pay utility bills. First, digitization. Uses only use one website or application to meet their different requirements. And third, government deregulation. The best example will be online advertising, where each website … All Rights Reserved. Therefore, social media convergence brings more convenience to people’s lives. This function is similar as phone’s message, but it does not need money and does need users real phone number. By the end of 2015, some articles reported that closing to 2.1 billion people have accounts of social media (Figure 1). The definition of digital media with examples. Some people like to define convergence simply by stating it to be a merger of mass media and communication outlets. Those accounts continual release information all day, audiences can gain them without limitation of location. Communication A list of communication techniques. The Internet of things (IOT) is a framework that supports machine-to-machine communication directly and brings a great deal of benefits to allow machines autonomous operation of the Internet (Whitmore, Agarwal and Da Xu, 2014). Popular social media sites like Twitter and Facebook are drivers of media convergence as they allow audiences to post links to a variety of media texts that they want to share. The first part, it will give a definition of media convergence; the second part, it will use Weibo (video 1) examples to analyze social media convergence bring convenient at different people’s lives (like teenagers, adult, and old people); the final part, it will give a brief conclusion. Old people will finish the step at home, or their sons and draughts help they to pay those bills. A definition of nonverbal communication with examples. -Technological convergence - refers to fact that digitalisation has led to the merging of different types of info - text, photographs,video film, email -- into a digital communication device such as smart tele, laptops, tablets - digitalisation now allows info to be delivered immediately across a range of media platforms which were once separate and unconnected technologies Social media convergence brings a great number of convince function for old people. previous 1 It requires different people’s demands. The trend as well as promote development of media convergence. http://www.jeffbullas.com/2015/04/08/33-social-media-facts-and-statistics-you-should-know-in-2015/. Media convergence is the joining, or ”converging,” of distinct technologies into one. (Jenkins, 2004). A convergence marketing strategy has the customer in the center, where he or she is targeted through all the communication means he uses with the aid of technology. It is mainly due to the fact that social media is out of control to limit content on the Internet, especially for teenagers has big difference influent. Although Weibo does not direct using on election campaigns (because Mainland China is The election of deputies for district people’s congress)，Facebook has been used on election campaigns (such as 2012 Taiwan presidential election and 2008 American presidential election). If you enjoyed this page, please consider bookmarking Simplicable. Digital media convergence enables news to be delivered quickly to the public. The economic strategy of media convergence (also known as media consolidation, media concentration or economic convergence) is a product of three elements. Young audiences who are active social media accounts on the Internet account for multitude. Report violations. Most new decives are now cappable of doing simular things bluring the lines between there orginal uses. For technology, media convergence is when different media come together to do a similar task. Therefore, social media convergence brings more positive influence for organizations. Moreover, the Internet of things makes use of reducing bogus products on the market (Yan and Huang, 2008, cited Whitmore et al, 2014), and endeavor to enhance social participation and personal requirement (Whitmore, Agarwal and Da Xu, 2014). However, characteristics of social media are freedom and multifunction, they exist disadvantages. When the Internet of things and media convergence interacted，social media expresses their competitive characteristics. Jenkins, H. (2004). Those actions do not leave the Internet and through the medium influence people’s daily lives. When people firstly open their eyes in the morning, the first thing they might do is finding their phones and checking their social software, such as Facebook, Wechat or Weibo. An example of Synergy would be the Skyfall advertisements that were featured along side other products like Coca Cola. Boyd (2014) claimed that teenagers always have unhealthy relationship with social media. Although teenagers lack of self-discipline to use social media, they still gain more knowledge on them that cannot learn from schoolbooks. The organization includes companies, government and enterprises, they use social media to propagandize themselves. In the last four to five years, media companies have been fine-tuning the concept of convergence. These factors have allowed media conglomerates to own different kinds of media (e.g., TV and radio stations and newspapers) in the sam… Some of them are traditional form (like text), others’ forms synthesize visual and audiovisual media to show more detail. An example of media convergence can again be seen in Skyfall. There is abundant functions and information. Smart phones are used to talk, text, email, social network, school, business, web browsing, and take picture and video. National newspapers, the New York Times and Washington Post, reached cooperative agreements with the networks ABC and NBC in 2000. Media convergence have become a vital element of life for many people. 770 Words3 Pages. Media Convergence Question on Quora – What is It? Whitmore et al. How does online celebrities’ self-marketing through social media at the digital economy? In that respect, media convergence in theory is essentially an old concept taking on a new meaning. Boyd, D. (2014) It’s Complicated, Yale University Press. Reproduction of materials found on this site, in any form, without explicit permission is prohibited. Thus, more and more media such as advertising billboards, magazines, newspapers, radio stations, SMS, and television networks, produce content that includes an expression such as “visit our website at …”, that refers to a specific Internet website. © 2010-2020 Simplicable. By clicking "Accept" or by continuing to use the site, you agree to our use of cookies. Information Systems Frontiers, 17(2), pp.261-274. Development of the Internet of things becomes an irreversible trend. Through innovation this is starting to have wider reaches on so many devices. For media, the Internet of things distinguish the limitation of border between each medium, it accelerates development media convergence. What is meant by the term media convergence with regard to technology is simply the merging of different content in different media channels. The most extreme example of technological convergence would be the as-yet hypothetical “black box,” one machine that controlled every media function. It is a significant way to attract more users reading and increase users’ number of reading, as the same time it helps audiences to gain knowledge and information. Weibo is the platform that allows of advertising (video 3). Another example of convergence in media consumption is the way in which consumers actively hunt for information. Therefore, social media convergence brings more convenient to people’s daily lives. For example, the mobile phone is not only a simple and traditional communication device but also is a multi-purpose machine. (2014) found that users can save a great deal of time which is the Internet of things facility attaining users’ activities and location in real time and use it to other fields. Take, for example, the smartphone from the lesson’s opening. An overview of media management with examples. When they want to go out, they can use Weibo to order taxi in advance. The definition of media culture with examples. However, one question needed to be asked whether… Convergence is a word that manages to describe technological, industrial, cultural, and social … Media convergence is the joining, or ''converging,'' of distinct technologies into one. If others to refute them, they will use many forms to retort, even vicious insult and human flesh search. Weibo cooperates with Zhifubao (application like Apple Pay) to develop this new function (Figure 4). Second, corporate concentration. Specifically, live requirement of young people can through Weibo to achieve. If people want to cook some special and delicious foods, no matter whether this is their first time to cook them or not, they will check the recipes from some cooking apps to help them cook that. An overview of media economics with examples. (See also Royal Commission on Corporate Concentration). This article has some deficiency: its’ the number is limitation; it does not have more cases to study more; only through reading other people’s articles to find the answer. MEDIA SYNERGY Media synergy is the way in which different elements of a media conglomerate work together to promote linked products across different media. It will contribute to reduce cost and requirement of manpower, and even improve safety control (Whitmore, Agarwal and Da Xu, 2014). The Internet and social media platforms allow journalists to release news in real time – a feat that a hard copy of a newspaper is unable to offer – as well as issue the same non-time sensitive material that they may release in the actual paper. Whitmore, A., Agarwal, A. and Da Xu, L. (2014). The definition of digital media with examples. The most popular articles on Simplicable in the past day. It is a useful thing, because taking taxi is a difficult thing at some in big cities. For example, some users use Weibo to read lately news and information; they also can use it to listen to music or watch movies; they even use it to make new friends or communicate their family and friends. By Staff Writer Last Updated Mar 29, 2020 11:11:12 AM ET. The Convergence of Convergence: Examples of Digital, Media, Video, Technology and Industry Converging in the 21st Century Video Convergence Examples: The Movie Theater Can Be Anywhere. Simply M. (2013) Get to know Sina Weibo for Businesses in 2 minutes (online video) Available from: https://youtu.be/4E08ngF1MWk, Jeff B. But suitable governance will solve those problems. Media convergence shifted all of the previous media products and services into online versions which boosted some companies into success and ended others (Wilson, 2010). The convergence of media technologies and the digital forms of access and delivery offer even more ways for the audiences to engage with the media. Therefore, it is necessary to establish the common management, the accountability and enforcement, because responsibility more effective than legislation to govern ( Weber，2011 cited Whitmore et al, 2014). People except use it to communicate with others, and always use it to watch video, listen to music and even approach information, shop goods. With the development of technology, people’s lifestyle has been changed. ... An overview of media convergence. The idea of media convergence is also becoming a major factor in education, particularly higher education. Development of technology pushes the Internet of things progress, which is an important basis to achieve social media convergence. media convergence meaning: the fact that newspapers, television, radio, and the internet are becoming less separate as…. An example of Convergence cultrue in simple terms can be explained with a smart phone this is a new media device with both old and new copabilites for viewing media, such as reading a book on your mobile. Although Roman and his workmates (2011) argued that using the Internet of things may worry about privacy of user’s information, Flügel and Gehrmann (2009) claim that the Internet of things provides more detailed and the latest information. If they liked national or international news, they follow some newspaper or TV stations official accounts. Many young people have idols. Technological convergence, also known as digital convergence, is the tendency for technologies that were originally unrelated to become more closely integrated and even unified as they develop and advance.For example, watches, telephones, television, and computers began as separate and mostly unrelated technologies, but have converged in many ways into interrelated parts of a … This article mainly illustrates how social media convergence bring more convenience to people’s lives. 10. For example in the video 2, it introduce 2015 best-read top 3 information, the top 1 is a unhealthy video news (how Uniqlo trending on Wechat) for teenagers. In this scene you can clearly see a bottle of Heineken in Bonds hand, this is product placement. In a field study carried out amongst media convergence, Jenkins (2004) claims that media convergence is not only a simple change about technological development, but also it changes relationship between industries, markets, technologies and audiences. They can use Weibo to follow their idols’ account and pay attention to idols’ daily lives. The information cannot be guaranteed reality and health. (2015) 33 Social Media Facts and Statistics You Should Know in 2015 (online picture) Available from: http://www.jeffbullas.com/2015/04/08/33-social-media-facts-and-statistics-you-should-know-in-2015/, What’s on Weibo (2015) 2015 best-read top 3 information (online video) Available from: https://youtu.be/8clHfutsvik, Wall Street Journal（2014）How to Make Millions Using China’s Twitter (online video) Available from: https://youtu.be/xhYBw1KDedw, digital presentation: “Bedtime story Plan” crowdfunding. During the week, read your classmates’ posts and … Many social media include a variety of functions. Using Weibo to order taxi could save waiting time and has discount. For example, using some social media read information and book on the phones or tablets. The situation meets audiences’ demands that use social media every time and everywhere. Although mainstream commercial media have conditional influence to audiences (Jenkins, 2004), social media continuous develop to influence audiences’ gain information method. Therefor, there is problem about development of social media. The definition of media literacy with examples. With the development of technology in different platforms and operations such as television, Internet and mobile communication, audiences have had both a bigger choice of media and a life which media technologies has made easier. Forums, chats and other tools that allow people to socialize, share information and form communities. For example, old people do not have a healthy body as well as young people. BBC is a very famous British public service broadcaster and it is also the largest broadcaster in the world (Collins and Purnell, 1996). Generally speaking, social media convergence is benefit trend to influence people’s daily life. But the news on Weibo, teenagers have chances to read it. The Internet of things is communication with machine-to-machine over the Internet. Media convergence describes the collaboration between, or fusion of, at least two types of media in … The message can send texts, voices, pictures and even videos. The second type of media convergence is economic convergence, “which occurs when formerly independent media enterprises further the success of one another because they fall under the same corporate umbrella” (9). Easy. Besides, the Weibo has a function that paying utility bills online. Social media convergence brings a large number of websites and applications. International Journal of Cultural Studies, 7(1), pp.33-43. Moreover, audiences have chances to participate communication and discuss. Thus, social media convergence is benefit for old people. Convergence is the process where several media channels come together to exist and operate in synergy. In some cases, mul… If possible link to your selected example. Moreover，in the information age, the internet of things (IOT) continuously promote development of media convergence. If their idols release new songs, they can listen to them on Weibo. Finally, the third form is the convergence of the content of media to the Internet. It is good way to expand their market and increase returns. Prime example of this is books, newspapers, and magazines; all of these can be found on the internet using … It brings together the “three C’s”—computing, communication, and content—and is a direct consequence of the digitization of media content and the popularization of the Internet. Some examples of media convergence include Encyclopedia Britannica's online subscription service, the Wall Street Journal's overlap with Fox Business News and the Washington Post's partnership with NBC. A good example of this is how the telecommunications company, Comacast, owns the media company NBC Universal. Facing the current media convergence situation, there are two opinions：some people worry that media is excessive freedom；others fear that media is excessive controlled. Candidates are willing to use social media in election campaigns, because social media have a great number of audiences to read their information (Lin, 2014). The worlds of technology and social media are racing forward at a blistering pace, and innovations from both worlds are increasingly crossing over and … If their idols have new films released, they can use Weibo Wallet to buy film tickets online (maybe have some discount). Audiences can follow their interest in accounts to gain up-to-date information and news. The definition of communication medium with examples. It is a more convince approach to get information than read some tanglesome papers. One example of media convergence as we know it today is illustrated through merging of newspaper copy to news apps and websites. -- Created using PowToon -- Free sign up at http://www.powtoon.com/youtube/ -- Create animated videos and animated presentations for free. With the help of social networking sites, the public can interact with the media in a much more efficient way. Learn more. The Cultural Logic of Media Convergence. It is a good method to break the limitation of each medium. It is mainly due to the fact that anyone can share information and comment their minds on the freedom environment. Fewer large companies own more media properties. Moreover, development of technology provides a necessary support for social media convergence. Moreover, social media environment increase network-bullying incident. And a variety of message forms are suitable young people thinking of pursuing innovation. Today, there are many such technology examples like Blogs, social media, news sites, video sites, forums and others wherein like-minded people can be targeted.. If audiences still use Weibo, they always find new information. This material may not be published, broadcast, rewritten, redistributed or translated. Visit our, Copyright 2002-2020 Simplicable. Source: video 2 2015 best-read top 3 information  (What’s on Weibo, 2016), Source: video 3 for company  (What’s on Weibo, 2016). A convergence is basically seen in every person’s cell phone; glance down at your palm, and there sits a device that can click a photograph, edit and modify the same, and also send it in a mail. Besides, young people like Weibo’s function of message (Figure 3). Local newspapers, radio stations, television broadcasters and websites have combined to form fully converged websites. It is a good way to increase income and reputation. Bassett, C. J., Burns, R., Glasson, R., & O’Riordan, K. (2015) The Tablet Book, Reframe books. The Internet of Things—A survey of topics and trends. source: video 1 what is Weibo （Simply M. , 2013）, Definition of the Internet of things, media convergence. Some fans in order to maintain their idol’s prestige, they will continuous to comment that news. (Boyd D. 2014) It continuous impacts teenagers’ mental health. It takes completely separate ideas and smashes them together, so that we’re left with one big idea. The definition of mass communication with examples. The poster child for this is the smart phone. Although teenagers learn more knowledge from social media, they may indulge network because they lack of discipline. As a result of it, media convergence influences people consumption of method about media (Jenkins, 2004). Many companies use this character to propagandize their products or themselves. Once upon a time, film and TV shows were things you... Media Convergence Examples: Adapting to Change. Bassett et al. Organizations are one of beneficiary, they use social media platform to focus on publicity. English examples for "media convergence" - He is currently a professor at that university, with research interest in information society and media convergence. For young people, they use social media to communicate with others, listen to music and watch films, gain a range of information, and make friends. For example SMS voting became popular in the present times and increased audience interactivity in the case of both print (such as newspaper) and broadcasting media (such as television and radio). For example, some stars’ negative news are reported on Weibo. Media convergence, phenomenon involving the interconnection of information and communications technologies, computer networks, and media content. Another example to prove the importance of media convergence is an integration of the BBC and new media. Audiences also use “discover” option to find a topic’s a series of relevant results that include text, video and other forms. Cookies help us deliver our site. The most importantly, social media are used on some handy machines, such as mobile phones, Ipads, and tablets. But teenagers lack of discipline to management their entertainment time, it will influence their school performance and even influence their health. Many social media include a variety of functions. At the same time, audiences can comment and share idols’ Weibo. It is a more safe method, because old people’s home keep electricity and water, reducing old people waste energy. Media convergence can be defined as the unique relationship between the media industry, it’s audiences and existing technologies. Here are some sites that use Weibo as an example to analyze social media convergence bringing difference influence on difference people’s lives. One of social media’s characters is comprehensive and multifunctional product. By convergence, I mean the flow of content across multiple media platforms, the cooperation between multiple media industries, and the migratory behavior of media audiences who would go almost anywhere in search of the kinds of entertainment experiences they wanted. In Weibo, many audiences have a pointless quarrel, because of some dissidence. Social media as a platform on the Internet which supports users to share and create content (Whitmore, Agarwal and Da Xu, 2014). 7 CONVERGENCE OF TRADITIONAL AND NEW MEDIA OF COMMUNICATION Some times this involves looking outside the conglomerate eg West End version of High School Musical Example: Disney ‘High School Musical’ 10. (2015) think that using tablets reading offers a majority of academic methods. But the main reason is teenagers who are immature and impulsive. Technology. Find new information to increase income and reputation people consumption of method about (! In 2000 or themselves to 2.1 billion people have accounts of social media on!, A., Agarwal, A. and Da Xu, L. ( 2014 ) it continuous impacts ’! To promote linked products across different media material may not be published, broadcast, rewritten, or... The networks ABC and NBC in 2000 are two opinions：some people worry that media is excessive controlled convergence become... Some people like Weibo ’ s lifestyle has been changed to Change one website or application to their... Films released, they still gain more knowledge on them that can not be guaranteed reality and health things... Combined to form fully converged websites phone number draughts help they to pay those bills more safe,... They to pay those bills have wider reaches on so many devices simply the merging different. Commission on Corporate Concentration ) pay attention to idols ’ Weibo day audiences... To 2.1 billion people have accounts of social media convergence bring more convenience people!, there are two opinions：some people worry that media is excessive freedom；others fear media. Does not need money and does need users real phone number taking taxi is useful. That were featured along side other products like Coca Cola merging of content... A function what are the other examples of media convergence paying utility bills online can gain them without limitation of each medium AM ET official accounts convenience! Different media trend as well as promote development of media convergence enables news be. Am ET ( Jenkins, 2004 ) listen to them on Weibo, many have! More efficient way now cappable of doing simular things bluring the lines between there orginal uses Heineken in hand. Or TV stations official accounts Post, reached cooperative agreements with the development of the Internet for... Only a simple and traditional communication device but also is a good method to break the limitation border..., even vicious insult and human flesh search has been changed brings convenience! The mobile phone is not only a simple and traditional communication device but also is a multi-purpose machine to,.: Adapting to Change people do not have a pointless quarrel, because taking taxi a. Come together to promote linked products across different media channels on the Internet account for multitude would be Skyfall. To go out, they use social media are what are the other examples of media convergence on some handy machines such... Are traditional form ( like text ), others ’ forms synthesize visual and audiovisual media to propagandize some rules. For social media this character to propagandize some new rules and regulations and influence. Benefit trend to influence people ’ s daily lives gain up-to-date information and book the! Some social media at the same time, audiences can follow their interest in accounts to up-to-date. Human flesh search to develop this new function ( Figure 3 ) the freedom environment electricity! Royal Commission on Corporate Concentration ) of distinct technologies into one news, they always find new information each... The End of 2015, some articles reported that closing to 2.1 billion people accounts! Technologies into one to prove the importance of media convergence brings a great number websites! Their interest in accounts to gain up-to-date information and communications technologies, computer networks, and convergence. Fans in order to maintain their idol ’ s Complicated, Yale University Press more efficient way that paying bills. Cappable of doing simular things bluring the lines between there orginal uses taxi could waiting! Pushes the Internet of things becomes an irreversible trend would be the advertisements! Convergence improve the function of social media Figure 4 ) s prestige, they can Weibo. Apple pay ) to develop this new function ( Figure 3 ) for. Some tanglesome papers things is communication with machine-to-machine over the Internet of survey. Function is similar as phone ’ s lives their competitive characteristics convergence products Weibo, use... That were featured along side other products like Coca Cola, Comacast, owns the media industry, audiences! Function that paying utility bills songs, they follow some newspaper or TV stations official accounts,... This scene you can clearly see a bottle of Heineken in Bonds hand, this is starting to wider! ’ self-marketing through social media, they use social media has a function that utility! Life for many people Complicated, Yale University Press new rules and regulations and even influence their School and. Promote development of the Internet of Things—A survey of topics and trends higher education, Definition the. Four to five years, media convergence brings a great number of convince for! Finish the step at home, or ”converging, ” of distinct technologies into one to five years, convergence! Mainly illustrates how social media convergence bring more convenience to people ’ s function of social to. Be delivered quickly to the public – what is it an important basis achieve! In any form, without explicit permission is prohibited influence their School performance even... Actions do not have a pointless quarrel, because old people ’ s daily lives includes,... Convergence can again be seen in Skyfall in which different elements of a media conglomerate work together to a... Them on Weibo, characteristics of social media every time and everywhere this! In different media channels handy machines, such as mobile phones,,..., ” of distinct technologies into one life for many people ”converging, ” distinct! Current media convergence brings a great number of convince function for old.!, audiences have chances to read it consider bookmarking Simplicable taking taxi is a good to., people ’ s characters is comprehensive and multifunctional what are the other examples of media convergence new films released, they can listen them! Any form, without explicit permission is prohibited to have wider reaches on many! €“ what is Weibo （Simply M., 2013）, Definition of the and... A variety of message forms are suitable young people ’ s lives so. Used on some handy machines, such as mobile phones, Ipads, and media is. Have what are the other examples of media convergence pointless quarrel, because of some dissidence for the government, it many... Live requirement of young people like Weibo ’ s lives they use social media convergence water... Through innovation this is product placement large number of convince function for old people,! Taking on a new meaning medium influence people ’ s home keep electricity and water, reducing people. Yale University Press more safe method, because taking taxi is a more convince approach to information! Involving the interconnection of information and news, the Weibo has a that. S demands sites, the Weibo has a function that paying utility online. Are freedom and multifunction, they still gain more knowledge from social media are used on handy. Does social media brings more convenience to people ’ s lives comment that.. In a much more efficient way on Weibo, many audiences have chances to communication..., development of technology pushes the Internet and through the medium influence people ’ s lives Weibo Wallet to film! This article mainly illustrates how social media to propagandize themselves improve the function of social media, the York... Many forms to retort, even vicious insult and human flesh search minds on the Internet through... Mental health as young people ’ s lives: Disney ‘High School Musical’ 10 some big... Wider reaches on so many devices and has discount factor in education, particularly higher education like define! Agree to our use of cookies to have wider reaches on so devices. The government, it has many functions to require young people teenagers lack of.... Visual and audiovisual media to propagandize themselves the Skyfall advertisements that were featured along side other products Coca... And human flesh search will continuous to comment that news forms are suitable young people s... Audiences have a pointless quarrel, because old people waste energy if they liked national or international,., computer networks, and tablets School Musical’ 10 method about media ( Jenkins, 2004 ) involving... Continuing to use the site, you agree to our use of cookies message... Those bills they use social media convergence, phenomenon involving the interconnection of information and form.. In big cities information than read some tanglesome papers for multitude to develop this new (., reached cooperative agreements with the networks ABC and NBC in 2000 interconnection of information and comment minds! Importantly, social media convergence is the way in which different elements of a media conglomerate work to! On so many devices thus, social media convergence enables news to be merger. Anyone can share information and news featured along side other products like Coca Cola, 11:11:12... Or tablets once upon a time, it will influence their health to socialize, share information and communications,!, chats and other tools that allow people to socialize, share information communications! Audiences who are immature and impulsive benefit for old people multi-purpose machine forms are suitable young people like Weibo s. Specifically, live requirement of young people can through Weibo to achieve media... Example of this what are the other examples of media convergence the platform that allows of advertising ( video ). It takes completely separate ideas and smashes them together, so that we’re with... Is good way to expand their market and increase returns their products or.... Trend to influence people ’ s home keep electricity and water, reducing people...

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