B) A marketer that only uses sales promotions to create customer awareness of its products would be just as effective as one who used all the elements of the marketing mix. Ans. Market potential is the maximum percentage share of a market that an individual firm within an industry can expect to capture for a specific product. E. All of the above statements about the changing role of sales promotion agencies are true. Gross profit = Net sales − Cost of goods sold. Generally speaking, "Price" is more important than "Place." Promotion includes personal selling mass selling and sales promotion Share Reply. Reason: These are advertisements displayed in trade shows to increase the popularity of a product or a company and not a direct example of sales promotion. Multiple Choice Expected Returns Are Disclosed In The Notes To The Financial Statements, But Journal Entries Are Not Required. Which of the following is not a step in the strategic planning process? Identify the sales promotions in the list below. Which of the following statements about sales estimates is correct? Market potential places absolute limits on company sales potential. Under the Sales Article of the UCC, which of the following statements is correct regarding the creation of express warranties? a. b. John Smith. D. Sales promotion agencies are being selected and evaluated on the basis of formal reviews. 5) Identify the objective of trade promotions. The delivery of Goods & Services from producers to their ultimate consumers or users includes many different activities. Which of the following statements is the most correct statement? Gross profit is recorded by a credit to the Gross Profit account. Which of the following statements is correct (1) Marketing is not required due to globalization (2) Marketing causes higher expenses and losses (3) Marketing is not required in profit- making companies (4) Marketing sharpens the minds of the employees (5) Marketing is a waste of time in established companies . a. Which of the following statements about gross profit is correct? (Select all that apply) Correct Answer Coupons Samples and demonstrations Store displays Which of the following are typical objectives of promotion? Express warranties cannot be based on statements made in the seller's promotional materials. A company sells $10,000 of goods. D.Free samples. A “10 cents off” coupon promotion. A) Sales promotion is the only promotional element that is not regulated. If the gross profit percentage is 32%, net income would be $3,200. Answered Jan 19, 2017. C. Sales promotion agencies are being used to develop long and short-term promotional strategies as well as for tactical implementation. Question: Which Of The Following Statements Is Correct About Accounting For Expected Sales Returns? Which of the following statements is FALSE … Consumers who take part in sales promotions receive utilitarian, or functional, benefits. Multiple Choice. Answer: sales promotion: 3) Which of the following is almost always the measure of effectiveness of a sales promotion? Which of the following statements is FALSE? Sales Promotions involves all marketing activities (other than advertising, PR, or personal selling) aimed at stimulating consumer purchasing—usually a short-term tool. C.Trade show exhibits. John Smith. Personal Selling is a paid communication between two people aimed at one person persuading the other to do something. c. 22 INCORRECT Which of the following statements about sales promotion is true? 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